T-Mobile is stepping up its game in the streaming service arena by adding Hulu to its already impressive lineup of Netflix and Apple TV+. Starting January 24, T-Mobile’s Go5GNext subscription tier will include the $8-a-month ad-supported tier of Hulu at no extra cost. This exciting offer is exclusively available to customers on the top-end Go5GNext plan, which offers unlimited high-speed phone data and other great perks.
According to T-Mobile, this addition of Hulu, along with Netflix, Apple TV+, and free season passes to MLB.TV, amounts to a whopping $400 in annual benefits for customers. It’s clear that T-Mobile is aiming to provide more value to its customers and position itself as a leader in the industry. Bundling streaming services has become a popular trend among telecom companies, as it helps contain costs and stimulate demand.
Interestingly, T-Mobile has shifted its strategy from actively packaging streaming video to positioning itself as a conduit for video streamers looking to take advantage of its 5G coverage. This strategic move seems to be paying off, as the company’s subscriber growth has exceeded expectations. In fact, T-Mobile reported a remarkable 1.2 million net postpaid subscriber additions in the third quarter of 2021.
Hulu, which is now fully owned by Disney, is already part of the famous Disney bundle alongside Disney+ and ESPN+. The integration of Hulu and Disney+ is set to be further enhanced with a “one-app” integration, described as a “hard bundle” by former Disney CEO Bob Chapek. This integration aims to offer customers a seamless experience by consolidating all their favorite Disney-owned content into a single app.
With T-Mobile’s latest addition of Hulu to its mobile plans, customers are bound to enjoy a wider range of streaming options, all conveniently accessible through their T-Mobile subscription. It’s clear that T-Mobile is committed to providing value and expanding its services to meet the changing demands of consumers in the digital age.